How to Buy a Digital Camera

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Digital photography keeps getting better. Higher resolution, more sophisticated controls, and better technology all make taking great pictures easier than ever.

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The Big Picture
From resolution to storage and from exposure control to white balance, we'll explain the digital camera terms you need to know.
The Specs Explained
Buying a digital camera isn't all about megapixels. We'll translate the jargon and tell you just how important each specification is to your purchase.
Digital Camera Shopping Tips
Before you head to the store, check out our advice for making a smart digital camera choice.

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The Big Picture
Megapixels still matter a lot to digital camera shoppers, in part because manufacturers and retailers hype that specification above all others. If you're having a hard time figuring out which camera to buy, you may be tempted to make a decision based solely on megapixel count; that's why nearly all manufacturers print the number on the front of their cameras.
But a camera needs more than just a high pixel count to take great pictures, so pay attention to other traits as well. For example, a lethargic camera that takes too much time between shots may miss the best action, and a big, heavy camera may spend more time on the shelf than in your carry-on bag. A camera with no manual controls may take fabulous shots in bright sunlight, but lousy ones in more challenging situations.
Key Features
Resolution
If you intend to take pictures only to e-mail them to distant friends or to print at snapshot size, a camera of most any resolution will do. Even so, having more pixels gives you greater flexibility--you can print sharper pictures at larger sizes, or crop and print small sections of pictures. These days most cameras offer a resolution of at least 5 megapixels, which is enough to make a sharp 11-by-14 print.
Size, weight, and design
To some users, how much a camera weighs and whether it fits in a pocket may be more important factors than resolution. PC World has tested cameras that weigh as much as 2.3 pounds and as little as 4.2 ounces. Small cameras are convenient, but they frequently have tiny dials and few buttons, which make changing settings somewhat trying.
Zoom lens
Inexpensive cameras often lack a powerful optical zoom lens. If we had to choose between a camera with more optical zoom and one with higher resolution, we'd take the model with the more powerful zoom lens--it means you won't have to magnify your subject and then use software to crop the image (and discard some of the resolution as a result). A few cameras now offer zoom ratings of up to 12X. These lenses are great for nature or sports photography, but you may need a steady hand or a tripod to avoid blurry pictures at extreme telephoto lengths if the camera doesn't have image stabilization. You should try a camera's autofocus at full zoom: We've tested some models that were slow to focus at full zoom in low light.
Be wary of advertised zoom ratings--many vendors combine the optical zoom (which moves the lens to magnify the subject) with digital zoom, which merely captures fewer pixels and magnifies those. Optical zoom gives you all the benefit of the camera's maximum resolution, combined with the ability to get closer to the action.

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